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A digital atelier where inspirational
women in fashion share their ideas

Dreams with Nim Sundström

What do you dream about?
– Being able to support myself solely working as a director and getting budgets that allows me to create what I want.

Who would you love to work with?
– I would love to work with Maceo Frost, I think he has such a beautiful way of telling a story. I truly believe he might be one of Swedens most talented documentary directors.

Who’s visual expression makes you feel overwhelmed?
– All of Romain Gavras work blows me away. He’s one of those directors that refuses to compromise. Most of us has grand ideas but only a rare few pulls them of.

What’s the biggest risk in your life?
– My self-esteem. It’s my frenemy. Part of it makes me work harder and always strive to be better, but it’s a very fine line to destructive insecurity. I really need to get thicker skin when it comes to this. As a young woman striving to work as a director you constantly question yourself. You’re surrounded by media-men that loves to mansplain and put you down.

Where do you turn to online for inspiration?
– Pinterest.
I don’t even know what I would do if I lost my Pinterest account. That’s where I’ve collected photos, people, movies, fashion editorials. Everything that I find that inspires me ends up there.

What’s your relationship with time like?
– Stressing. There’s never enough, I have a really hard time accepting the limited time we have on this earth. But in a sense I guess that’s also the beauty in it.

What makes you excited about work?
– Watching other peoples work and seeing their way of expressing themselves.
It inspires you to do it yourself.

Do you feel a sense of belonging in your field as a creative? How?
– Yeah, I’ve always been sure I want to work in the creative area.
And I’m fortunate enough to have a creative network of friends that all strive to inspire and help each other. So even though being a freelancer can be incredible an lonely job I feel included in something bigger.


Nim is a director, follow her here. Photographed at her home in Stockholm by Kimberly Ihre.